Google launches experimental world model-powered prototype Project Genie in the U.S.

Google announced in a blog post Project Genie, an experimental prototype that lets users generate, explore and modify interactive worlds. Powered by a world model, it is available to Google AI Ultra subscribers in the U.S. who are 18 or older, with plans to expand access, according to reports.

The key point about Project Genie is that users can create interactive worlds with characters and environments, then explore and modify them in real time, rather than just generate text or images. For users interested in game visuals or prototyping virtual spaces, it shows that an experimental tool for testing how worlds behave in real time has first been released to paying users in the U.S.